Want to Land More Weddings? It's All in Your Approach

When you look at all the wedding networks and wedding workshops out there, it seems like we’ve already covered every possible way to perform beautiful weddings, yet I still have florists asking me how to sell such an event.

One of the biggest complaints I keep hearing is about brides with budgets, which is kind of surprising when you consider that all brides have budgets – even the ones in the beautiful magazine photos.

Determining which part of the wedding budget you get depends on you and how you approach the consultation and how well you explain why what you are prepared to show cannot be lived without.

That’s right, most brides set a conservative budget for florists because they have no idea what you’re capable of doing. My question to you is: will you keep that a secret or are you ready to ‘wow’ them into a memory that will never be forgotten? It’s all up to you!

Many of you may know me as a marketer, but I am a florist first and yes, even a designer. It all started for me in a restaurant when I sold something I didn’t have but was able to make everything come together after I got the order. The point is, don’t limit yourself and your abilities – unless, of course, you really can’t do it better than your competition.

I believe you can, so now it’s time to show it and watch your sales go through the roof. Call me and let’s talk. It’s time to add the marketing magic into the creative design capability that will never be showcased without a sale and a demand for it.

Now is the perfect time of year to step up your game in the marketing department when it comes to weddings, and we’re here to help you make sure you’re getting what you’re worth. So many florists out there produce unbelievably gorgeous results, but they just aren’t able to market and sell it properly, and that needs to change.

Please give us a call anytime at (941)-806-1911 or email me here to set up a time to talk about your wedding business and the areas that may be holding you back. I have over 30 years of experience and I’m here to help you see the results you deserve.